A few weeks ago, I spoke at The Startup Conference in Redwood City, CA, where I gave an international audience of entrepreneurs, investors and executives a preview of my new book Captivology. In it, I discussed the psychological triggers that entrepreneurs can use to captivate users, capture the attention of customers and get on the… Continue reading How to Captivate the Attention of Users, Customers and Investors [VIDEO]
Category: Blog
Why We Invested in Shots
As you may have heard, the mobile app Shots has been on fire. It has over 5 million active users (and growing fast), just launched 3-second video, and recently raised $8.5 million in its Series A financing. My venture fund, DominateFund, invested in Shots during the seed round. We’ve kept our involvement pretty quiet, but… Continue reading Why We Invested in Shots
So… I’m Launching My Book Into Space to Raise Money for STEM Educaition!
Official Announcement My book is going into space! Well, as close as you can get without a multi-million dollar rocket! Thanks to the DREAMS project and the Columbus Space Program, my book is going to experience the same conditions you find on Mars! And then we’re going to raffle/give away a chance to win that… Continue reading So… I’m Launching My Book Into Space to Raise Money for STEM Educaition!
Talking #Captivology on MSNBC
Earlier today, I appeared on MSNBC’s Your Business to discuss how small businesses can leverage Captivology for their companies. Check out the video from my appearance above! And as always, let me know what you think!
A Great Q&A With CNN
CNN just published a great Q&A with me about my life, my book, what keeps me up at night, and the five pieces of advice my grandfather left me. You can see the full piece: 15 Questions With Ben Parr
Color Controversy: The Science of Why #TheDress Has Captivated Our Attention
What is #TheDress going viral? You thought cops chasing llamas was going to be the meme of the week, but then #TheDress came along and shattered the entire Internet. The meme started with a debate on Tumblr, but the viral scientists at Buzzfeed quickly picked up on it and their story on the color of… Continue reading Color Controversy: The Science of Why #TheDress Has Captivated Our Attention
Captivology in the New York Post!
You can pre-order Captivology before it hits store shelves on March 3rd!
Watch Bill Gates Try to Explain the Internet to David Letterman in 1995
Happy Thanksgiving, everyone!
My thoughts on TMZ’s iPhone “Scoop” on CNBC [VIDEO]
Yesterday, I hopped on CNBC to talk about TMZ’s new iPhone on Closing Bell. Suffice it to say, I wasn’t buying it. Check out the video:
Why Are Google Glass Users Such Assholes?
Childish. Petty. Disrespectful.
These were the only words I could muster after reading about how a group of Glass users destroyed the Yelp rating of a local NYC restaurant, all because they asked one person to take off her Google Glass in their restaurant.
I’ve been asked to take off Glass before, and I’ve obliged without issue. After all, it’s their restaurant and their rules. If a restaurant asks me to put my cell phone away, I will. If somebody asks me to take off my shoes in their home, I respect their wishes. But Katy Kasmai didn’t take being asked to remove Glass so well. She refused to eat there because she couldn’t put the computer off her face. Instead she posted to Google+ and, for some reason, her Google+ followers and other Glass users decided to vote down the restaurant on Yelp, OpenTable and Google/Zagat.
(Correction: From what I could find, Katy never rallied or asked her followers to downvote the restaurant. Google Glass users did that all on her own.)